About Us

"When my husband David started teaching 14 years ago he didn’t realize the obstacles he would encounter in the classroom.  His first teaching assignment was in a Title I school where he was given one ream of paper to last for the entire semester teaching 125 students.  The lack of resources combined with students who were 2-3 grade levels behind left an impression on both of us.

His next teaching assignment was in stark contrast.  This school was in an affluent area where he had unlimited resources and students excelled. As I heard story after story about his students, a desire to meet the needs of students like the ones he first encountered grew in me.  I knew I could and should do something about it."

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Doneda Bailey,

Founder and CEO

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Doneda Bailey is Founder and CEO of Noggin Educational Foundation. After receiving a BA in Radio-Television from the University of Houston, Doneda began her career in account management at a Dallas marketing agency.  She eventually ventured out on her own to develop a commercial video production company. After 12 years in marketing, she co-founded Noggin Educational Coaching with her husband, David Bailey, providing out-of-school educational services to students.  Inspired by the great need she saw for students from low-income families to receive similar services, she founded Noggin Educational Foundation. 

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The Baileys and their three children live in the Dallas-Ft. Worth area. Together, they stand on the belief that the effects of poverty can be combatted through educational opportunity.